Copy the code below and paste it in place of the code in the stylesheet in order to make these changes affect all your pages.

{% color "secondary" color="#f34646", export_to_template_context=True %} /* change your site's secondary color here */

{% color "primary" color="#f34646", export_to_template_context=True %} /* change your site's primary color here */

{% set topHeaderColor = "" %} /* This color is solely used on the top bar of the website. */

{% set baseFontFamily = "Source Sans Pro" %} /* Add the font family you wish to use. You may need to import it above. */

{% set headerFontFamily = "Source Sans Pro" %} /* This affects only headers on the site. Add the font family you wish to use. You may need to import it above. */

{% set textColor = "#565656" %} /* This sets the universal color of dark text on the site */

{% set boxContainerWidth = "1100px" %} /* 'none' makes your site full width. Match the 'pageCenter' value to make it boxed. */

{% set pageCenter = "1100px" %} /* This sets the width of the website */

{% set headerType = "fixed" %} /* To make this a fixed header, change the value to "fixed" - otherwise, set it to "static" */

{% set lightGreyColor = "#f7f7f7" %} /* This affects all grey background sections */

{% set baseFontWeight = "normal" %} /* More than likely, you will use one of these values (higher = bolder): 300, 400, 700, 900 */

{% set headerFontWeight = "normal" %} /* For Headers; More than likely, you will use one of these values (higher = bolder): 300, 400, 700, 900 */

{% set buttonRadius = '40px' %} /* "0" for square edges, "10px" for rounded edges, "40px" for pill shape; This will change all buttons */

After you have updated your stylesheet, make sure you turn this module off


JOY is an Artificial Intelligence Sales Engineer who works side-by-side with your salespeople to double their efficiency and effectiveness.


Start A Free TrialWatch Video


Find the Right Prospect

Buying and selling are emotional – so JOYai identifies and finds the ideal prospect based on their unique personality and your product’s appeal to that prospect. Some people like new and innovative, some like safe and proven. Every prospect is different. A JOYai optimal lead list is available for your company. JOYai knows where each of your prospects is on the product adoption curve and how to sell to them.

JOY evaluates the management team at each target company and uses the PRI Index to select the ideal person to contact first. This is a person with the right Personality, Responsibilities and Influence level (PRI Index) to be an effective internal advocate for your company and solution.


Reach Each Prospect

JOYai devises the ideal selling strategy and messages for each of your ideal prospects.

JOY builds the optimal:

  • Series of email messages
  • Blog articles
  • Cold call scripts
  • Presentation decks


Capture Them

Sit back. JOYai delivers artificial intelligence selling to your email and calling. Nothing to install and complete integration with your existing CRM. 

JOYai continues learning from every transaction with your prospect all the way to close.  


Customers Using JOY

JOY works with Startup to Fortune 25 Companies

Startup and Early Stage Companies with a New Product 

JOYai finds the ideal prospects for a new company’s products and designs the right blogs, emails, cold call scripts, and presentation decks for each prospect.

Prospects with the Innovator/Early Adopter personality type are your ideal prospects.  These prospects can "visualize" how they will use your product and prefer the new and innovative.  You can message other prospects but they won't be ready to buy your new product soon.   

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Established Leading Products from a Proven Leader

JOYai finds the ideal prospects for mature life cycle products and designs the right blogs, emails, cold call scripts, and presentation decks for each prospect.

Prospects with the Early/Late Majority personality type are your ideal prospects.  These prospects appreciate your products excellent track record with other leading companies.  You can message other prospects but they won't be attracted to a product that is not in the Fortune 100.

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New Product Introduction in Well- Established Companies

JOYai finds the ideal prospects for new products in mature companies and designs the right blogs, emails, cold call scripts, and presentation decks for each prospect.

Prospects with the Innovators/Early Adopter personality type and Late Majority/Laggards are your ideal prospects.  Your ideal prospect appreciates innovation but prefers companies that have years of experience and have been used by many other leading companies.    

Read More

Learn more about how JOY works with these videos!

With Sales ProfessionalsWith Marketing Professionals

Recent Posts

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JOY Drives Better Customer Results

JOY Email Campaign Open Rate


JOY Email Campaign Click Thru Rate
More Sales Apointments
Appointment Success Rate

How JOY Works

JOY means that every sales interaction is optimized for each individual prospect with a repeatable and optimized selling process. Every sales rep is now your “best” rep.

Start Selling

JOY builds datasets of prospects who are key decision makers in companies that are the most likely to buy your products.
JOY “learns” each prospect’s core buying motivation and their preferred communication style. Some prospects will be ideal for an early stage product, others will prefer the security of an established product. Each prospect is different.
JOY builds an optimal selling strategy for each individual prospect from initial contact through close.
JOY builds the ideal email campaign, cold call scripts, and sales presentation deck for the individual
JOY analyzes every customer interaction and recommends improved actions.

Don't take our word for it

See what our customers and sales experts have to say about JOY

  • Chris Beall.jpg

    "One of the benefits of having over 5,000 one-on-one conversations with prospects every month is that we were able to refine a conversation process that produced the best possible results for a broad spectrum of prospects.  As good as this approach was, we still saw an immediate improvement when JOY took our approach and personalized it to the personality and motivations of each prospect. The first thing we noticed is that prospects were willing to have deeper conversations because they felt a deeper sense of rapport with our appointment setters. These deeper conversations resulted in more appointments and a deeper understanding of the prospects true needs that JOY uses to build a personal call plan for the sales representative."

    -Chris Beall, CEO ConnectAndSell


  • Bob White
    "Sales Acceleration increases speed at the cost of the personalization required to produce rapport and other ingredients of quality conversations.  As a result, even though the number of contacts are up, lead conversion and close rates are down."
    "JOY is a game changer because it delivers personalization and produces quality conversations at the speed of sales acceleration tools."

    -Bob Perkins, Founder of the American Association of Inside Sales Professional

Some of the Companies That Use JOY

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JOY's Coworkers

Bruce Lewolt

An award-winning designer of intelligent systems with deep expertise in the psychology of selling, Bruce has extensive experience in sales and senior sales management experience. He designed the online intelligent training system and was on the team that wrote the training for the Certified Inside Sales Professional certification. He holds two education technology patents.


Kirk Lockhart

Kirk's expertise is Strategy, IT, and Business Development, ranging from technology startups to Fortune 100 Executive roles. His background includes Executive Strategy roles at Best Buy, Motorola and Pioneer Electronics. He’s also held Executive leadership roles in IT as the CIO of Egghead Software (and CEO of ELEKOM, a Hummer Winblad backed start-up).


JOY's Technical Team

JOY is the result of a team of very talented and dedicated AI programmers led by RP.  RP is on the cutting edge of Artificial Intelligence, nurturing JOY to expand her knowledge to assist customers.  He's led numerous, large-scale projects for Top 100 enterprises in Canada and the United States. 

Contact JOY

 *310 . 490 . 5248


JOYai identifies your best prospects based on their individual temperments and their personas.

And to prove it, we'll give you 200 leads with the right persona and the right temperament. We'll also give you 200 leads with the right persona but not the right temperament.

We will also include ConnectAndSell to quickly reach out to all 400 leads.

Ask us how to get started today.